Profound is an investment house specializing in global asset and wealth management services for high net worth individuals

Think Global, Work Local

PROFOUND manages each client’s assets from a global perspective. PROFOUND first maps all client assets to gain an up-to-date “balance sheet” of client assets and liabilities. Upon completing this process, decisions are reached to achieve optimal asset allocation, taking into account diversification of assets from both a geographical and financial perspective. Investment decisions consider each client’s specific needs and goals, and are made with his or her full participation.

Focused diversification is achieved through close cooperation between clients and their account manager, who guides them toward responsible asset allocation .

Investment diversification is pursued in relevant markets only upon finding the appropriate portfolio/asset manager, the best financial vehicle for the client’s tax situation, a suitable regulatory environment, full reporting a transparency and other conditions that ensure optimal diversification.

Financial Services

Local portfolio management – With focused expertise in the Israeli capital market, PROFOUND’s research and selection of securities are based on in-depth knowledge and fundamental analysis of local companies over time.

Global asset management – A portion of client assets are allocated to qualified foreign asset managers, who are closely monitored by PROFOUND on behalf of its clients.

Retirement asset management – Clients’ personal provident/pension funds and individual retirement accounts (IRAs) are managed with utmost care and professionalism.

Private hedge fund access – PROFOUND clients enjoy access to select international private hedge funds.

Wealth management – PROFOUND offers a variety of tailored and comprehensive wealth management services for family capital.

Investment Management Philosophy

Think global, work local – At PROFOUND, the cornerstone of optimal capital management is allocating client assets utilizing a global investment perspective while using expert asset managers with local presence.

Separation of authority – Each portfolio and asset manager focuses on her or his specific field of expertise.

Unrivaled expertise – Selected local asset managers are highly focused and experienced in their specific asset class, with proven long-term track records in successful asset selection and in-depth buy-side research.

Focused diversification – Balance is maintained between the need for asset diversification, on the one hand, and the significant advantage offered by a focused portfolio, on the other.

נגן וידאו

The six blue triangles that form the PROFOUND's symbol create a hidden flower-like shape. The shape is derived from the ancient "flower of life" pattern. The flower of life is one of the strongest sacred geometric shapes. The secret shape consists of spheres that hold many mathematical and geometrical laws. It is believed that these laws encode the key to the whole universe.

The Flower of Life is a geometrical figure composed of multiple evenly-spaced, overlapping circles that are arranged so that they form a flower-like pattern with a six-fold symmetry like a hexagon. In other words, the center of each circle is on the circumference of six surrounding circles of the same diameter.

A Flower of Life pattern can be constructed with a pen, compass and paper, by creating multiple series of interlinking circles. The Flower of Life can be found in all major religions of the world. In Egypt, the "Flower of Life", can be found in the ancient Temple of Abydos. In Israel, it can be found in ancient synagogues in the Galilee and in Mesada.